http://www.caitlinblumer.com/home daily 1.0 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492653459412-J4VSG7S00G8N7WSOEM0V/IMG_6616.JPG Home https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492652957295-9TS0WCJENMYD0ZR1C46C/1658147_10205262491910790_6946994944375505887_o.jpg Home https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492652804117-K9OYCP14S382KIKZC9SQ/IMG_6616.JPG Home https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491440479577-I4XG9UDFGUT5XAVUW3E4/IMG_6636.JPG Home https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492073940110-QJSW1Y0VJWWQU59G2ALP/IMG_6719.JPG Home https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492652202829-XBH63CMT8SG2J19P41BX/IMG_1487-2.JPG Home http://www.caitlinblumer.com/about daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56e049e08a65e26059119cd5/1458581832673-UZTVQK3KYBRBZJEV2TA9/EmptyName-13.jpg About https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491455850005-4994YP3VQ3TMY1CHH3RJ/1008239_10104304780766719_3847876791384346471_o.jpg About https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492649206572-NPBIFWWOIIDXEDX0N3BJ/IMG_0775-8.jpg About http://www.caitlinblumer.com/brillo daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491885564456-R9FZT911SUW5G2BI0Y5C/IMG_9444-1.jpg Brillo - 3M rules the cleaning Aisle https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492058757940-KTW10CDL3C13YBRQVAQD/4465963_5a6ad175-0708-43b6-8659-b425ac69f3d3.jpg Brillo - primarily sold in just 1 size https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492060320320-98HQPGNV4FC5GEMMJQWR/easy_2D00_rub_2D00_out_5F00_91.jpg Brillo - endless usage possibilities https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492058909090-TUDXYJC52GUQTS5BJ9EB/1*812VjcggSljKzdkoeAqkEw.jpg Brillo - growth of   DIY & Home improvement https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492058791088-QWAVGOSYAB8I8V9LMHWD/Screen+Shot+2017-04-13+at+12.20.21+AM.jpg Brillo - No recognizable brand https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492053376836-NGT8SP16V1SPEBKV5TR6/image-asset.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492068021738-23138WVGISOJ5X6U8IB0/Table_Print.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492068360381-YIMT3P3T01IYGW4CWXGA/WhiteWall.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492068109201-VRPXIHJWDUAH16US3ZL5/17342350_10154266982977111_1432860067_o.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492070084491-T30IF8PRDUODSVCVS4WJ/SpotifyNonAds.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492067875522-WSQQME0TI1KQD4WJ9FV7/image-asset.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492068287704-F8T1WYOZ4CBVTC3SVBJT/Do+_+Op+Brillo.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493191957637-HXN56ZCFSTNZMVR73RSC/Sheets+Perspective.png Brillo - Large Sheets https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493191957541-X651DU3OR1I7899YI3UX/SteelWoolGlove.png Brillo - Gloves https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493191958995-HIV1Y2O2BWMYO5UJC9DN/BrilloBox_Amazon.png Brillo - Box + Small Size https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493191982246-O5UTQ45B78WUUZHHCI3F/product+innovation.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493191348458-X1I0W0JORIUK2PM1Q7OT/image-asset.jpeg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492071085476-06V187JTBMMKOAO9XR3N/Amazon+Subscription+V3.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492071447675-ZA7ERDGBEQPYU3MJKYIG/redering_2.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492071880487-86ROL7AW2IA1MU58OAL1/Screen+Shot+2017-04-13+at+4.00.08+AM.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492070825519-ARZQ7LOAMP83MF17720O/redering_1.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492071790695-V93OLXFUWOSMXBYM0UWU/Screen+Shot+2017-04-13+at+4.00.13+AM.png Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492072531842-0GFHDUJJ2P0BT8070IT9/Hawes160201a142.jpg Brillo Brillo users are all connected by the pride they achieve when they embrace their passion projects. Including: Engineers, artists, metal smiths, woodworkers, jewelry makers, chefs, HVAC, hobbyists, etc. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492650172802-D0FMEP2F2Q0ELPQ7Z1J7/Screen+Shot+2017-04-04+at+2.27.21+AM-3+2.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492650205872-4753A5O92FSEUH1833RP/Screen+Shot+2017-04-04+at+2.27.21+AM-3+2.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492650241051-KZPK06TYILA4X591K7M5/eddy-klaus-330792.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492650270776-T6C4J2GGPA2WNNKT0UDR/clem-onojeghuo-903962.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492650322075-ANG9LW1WDZIUI5N2YZU5/jonathan-chen-1999622.jpg Brillo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492650351774-I4M1TQSOF36ELBE7MUYQ/clark-young-1354352.jpg Brillo http://www.caitlinblumer.com/music daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492205533871-9UK5RSHN4R7BIFGCWM3C/IMG_6657.JPG Music https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492288798397-677RE44YI8U1L6D7TY2W/IMG_1447-13.jpg Music http://www.caitlinblumer.com/factoids daily 0.75 2024-04-15 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492667109631-6E5QAU45F293PBYLWVQV/Screen+Shot+2017-04-06+at+2.05.26+AM-2.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651390410-EWGWL9J2RH5JB4WWAB60/image-asset.jpeg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651863230-KD0LJDSZCFE508LA06TE/421748_2787857304544_963840117_n-14.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651192322-04AMC4DNSI5EFTTJ7FLW/1923364_1006232485037_1234_n-7.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651192098-6IXGFHX7EUKV69M39ECF/200504_1003078686194_9449_n-9.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492338269265-MTLY677ZJVQEO3AY12DB/207316_1004415959625_5594_n-10.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651192163-SU6VKOVNTG1KIQQWJCQF/1916510_1163458735595_5620619_n-6.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651863721-V4EDQJMDB225UPWI7JO1/IMG_1107-19.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651193614-90R31GULPM7YH5ETTW34/IMG_4644-20.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651193365-P24HIEPJGOEADDWSEAH1/IMG_5763-3.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651191641-1C1TU0EE75TLUQULSHD0/196722_1004415999626_168_n-8.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651191628-C9QR3JK8RRXWNVWEJX5T/24110_335836142901_3647687_n-11.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492339536703-IRNLM2RW6O58U5JGKHWT/17021824_10208909277038139_8873556598281895805_n-4.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492339505414-4MLPBEOVSKUPJPVPHN9W/image-17.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492339655930-D8AWXHQC5QMZPW4LSPIE/32094_1313491806328_4796660_n.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492339768092-XIYJHACBOBBI73BMTFTO/IMG_5903-21.jpg Factoids Me screaming into a pillow after the Vikings blew it on an easy field goal, eliminating them from the playoffs in 2016! https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492338070783-ZLRQ0KDQMC5TMBXVGU6U/Wedding+Crashers+3-2.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492646000598-SRFL8NN0QKR3WWG0H60K/IMG_0268-2.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492646637686-H1ZHDH3RBS17H93NW1WN/10498045_10104486034048689_8612782516427076697_o-3.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492650927241-HH1TTO4GH3VRU8U7E4Q8/LAST+dr+dog+try.003+2.jpeg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651717832-5IPD5GSB9MQQW1WLR9MS/CxeqDSNWEAAeW4u.jpg Factoids https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492651831817-VHNH6CTOK4PRTRG0DGZB/CatfishTheTV_NA_86571314.mov.mp4.Still024_edited-2.jpg Factoids http://www.caitlinblumer.com/homegroove daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492421482003-080NXG347VMM3DA0YZPK/Vinyl+Render+Corrected+Blue.png Homegroove -   Homegroove is a record cutter that attaches directly to any record player.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492422674766-9OZGA9N8ITMSI2987V9M/image-asset.jpeg Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492422777806-I2E2GD40IMITFU126HI1/image-asset.jpeg Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492422607271-SAZUNRUSHDX69DQD2ZR6/image-asset.gif Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492422451168-ECHE0QRHQUY196FA03OB/image-asset.gif Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492422531524-ZA363A6K5A4YK8GH3HGA/image-asset.gif Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492425429112-1YGBXK2O2TISRV1UHATT/ezgif-3-336b9e4be9.gif Homegroove - The Cutting Process https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491726281189-O4ZJ6PV28MOEBVVCO5D2/Parts-3.jpg Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492420438623-2H15ATM2ABSS9LZD4PG1/Complete-2.jpg Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492424097401-OKFPAEAAI86P0XNLSUGL/Parts-3.jpg Homegroove https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492424784297-R8JFMGBCUM3RBEIJ7QTB/IMG_6981-2-2.jpg Homegroove http://www.caitlinblumer.com/uniqlo daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492414485019-4SQSOC27WXA5XUX01T90/Uniqlo+Shopper+Profiles.003.jpeg Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492414526520-49DKSH5ZWLRE9GHT8O9S/Uniqlo+Appendix.003.jpeg Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492415601847-Q2W751PILDD01ULGOXQV/Uniqlo+Concept.001.jpeg Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492414514470-3X2OAS6HERHDWZEFIRO2/Uniqlo+Shopper+Profiles.002.jpeg Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493185051191-ZGZRZVJ5YI219QHUA8MA/Screen+Shot+2017-04-26+at+1.31.05+AM.png Uniqlo Fast Bar - Kiosk https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492416118516-6YO9YQ6NGTOBQPL48XQ8/Uniqlo+Layout.001.jpeg Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493184981456-F0RGLR7IJSB46080FTPL/image-asset.gif Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493186155124-LC7B5WBO9VPSTL4X8BPE/Screen+Shot+2017-04-26+at+1.31.11+AM.png Uniqlo Fast Bar - Pick up & Drop Off https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492416129171-GFHEFD19IAL62SGO14QQ/image-asset.jpeg Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492416236995-OM3BWX31OMHQZMDH0SD2/Fast+Bar.jpg Uniqlo - For the Hunter: The fast bar A separate entrance that allows the hunter to get in & out in minutes. No need to weave through the clothing rack maze or talk to a human being. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493189442611-IN37VH5A57WHQUIPR9VL/image-asset.png Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493188057569-ZE2C1Y2EGUGDYVJX1SE9/Screen+Shot+2017-04-26+at+2.22.29+AM.png Uniqlo Expanding its existing tailoring capabilities, Uniqlo can provide measurement consultations and store the shopper’s measurements. Using these measurements, Uniqlo can provide basic tailoring needs. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493188077629-M38GQ93XAK27CXW7RETY/Screen+Shot+2017-04-26+at+2.22.28+AM.png Uniqlo Experience Rooms allow the browser to test Uniqlo’s specialty fabrics in either warm or cold environments. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493187880784-7A4GS3LJJHQS43JSD43X/Screen+Shot+2017-04-26+at+2.21.22+AM.png Uniqlo The pens are available at kiosks with a simple email login. When shoppers return their pen they are entered into the dressing room queue. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492416697991-ZKJGJI26L00XC11L7800/image-asset.jpeg Uniqlo - For the Browser: New Showroom perks Keeping the classic showroom layout intact, the browser can now try on everything they love without carrying everything around, reserve & customize their dressing rooms, test out specialty fabrics, and have items tailored. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493188581668-3SUWH2JNPR26YG2NXFFC/Screen+Shot+2017-04-26+at+2.21.20+AM.png Uniqlo If Browsers have the Uniqlo app, they can use the same scan technology from their phone. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493188779454-KF62UQ8FV76LXQEKAZKN/Screen+Shot+2017-04-26+at+2.22.06+AM.png Uniqlo While trying something on, the shopper can use the interactive mirror to explore what they could pair with their items. If they find something they like, they can select the item and a sales associate will drop the item(s) off. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493187976955-FPXQ1F6P151G632EVDWO/image-asset.png Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493186980209-J3WKLCSK4A72PQR8K65N/image-asset.gif Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492416441528-EH23OV3D0EICXHPDTG4X/image-asset.jpeg Uniqlo - For the Passive: The lounge & Cafe The Passive almost always tags along with friends or family, and they almost always finish shopping first. To keep the Passive happy on a shopping trip, they require relaxing waiting areas and give bonus points for cafes, shopping tablets, and personal shoppers. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493186759579-T7LG2KT9UUQ45WEBNUOL/image-asset.png Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491725758438-RCG6F3WBULZ4DFJ3NMCQ/Screen+Shot+2017-03-28+at+2.30.21+PM-6.jpg Uniqlo https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492417501900-1KFOMMTRNWL584E8WMNV/Screen+Shot+2017-03-28+at+2.30.21+PM-6.jpg Uniqlo http://www.caitlinblumer.com/google-maps daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492577319357-M8TRN2WZ81V436JTZGVD/image-asset.png Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492582159074-JF7GPZC7HKDQ9E533GOT/image-asset.png Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492583380503-M4QHGODKJLEH0SEXAJBF/image-asset.png Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492582372283-K55GPIESA8RS4VZJ8XQ5/grid-cell-32638-1470077363-2-3.jpg Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492583094984-ZGKG4P7DFLXBWMYYAFXL/File_007-2.jpg Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492581895460-SY14VYX7PN54P98M3I0C/grid-cell-8714-1469835812-7-4.jpg Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492583430763-2SWXHT03JVWKBDCHNYGJ/image-asset.png Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491725857293-6ZO1GU1QXF4M4S9M3R91/Screen+Shot+2017-04-07+at+2.16.00+AM-8.jpg Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492566495814-YT55NI3CHBCGJ08A6G5E/sub-buzz-30594-1469828465-1-2.jpg Google Maps https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492579368641-U35XV6YUR1ES8CR4DVK9/Screen+Shot+2017-04-07+at+2.14.42+AM+copy.png Google Maps http://www.caitlinblumer.com/san-pellegrino daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56e049e08a65e26059119cd5/1458588118102-HOES79BWOVPLIJ4IF9IR/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56e049e08a65e26059119cd5/1458588063381-MV9V3U1AXWYHYWKU5MDO/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56e049e08a65e26059119cd5/1458588087399-JQOKVAV0Y6T745O8WVT8/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492654201408-CUAJNLO831NT9OML4A3H/soda-psa.jpg San Pellegrino - AN EPIDEMIC OF SODA SHAME HAS SWEPT OVER THE COUNTRY. As Americans cut back their sugar consumption, the pressure builds to stop drinking soft drinks. It feels like it's no longer okay to indulge. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492148562014-1RIUBG18AABCR66ENXE5/Screen+Shot+2016-08-31+at+11.28.17+PM.png San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492148595900-DV9E7KKWY0X5ZYIMXMFS/Screen+Shot+2016-08-31+at+11.29.20+PM.png San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492148339650-7TWPGQBZYNAH63L1BJ8F/Screen+Shot+2017-04-14+at+1.37.22+AM.png San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492153007139-75XEVU2LGKJ6H4SDG1WI/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492153109340-1H1E07AOG92102YV0HYK/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492153095773-APZK6YX3O877MW82UNRT/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492152980218-F96FFPW58GCD7U0BD38C/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492153273213-902ZP9O5UORPBPTMDK2W/1488056951419.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492152966319-K5UEVTLRJ40Y0PG79ZPA/image-asset.jpeg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492153191714-T71XETHDHO7ZLHALM3QQ/image-asset.png San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492140496233-31RWRMIR2RJ1UG0488AN/original.jpg San Pellegrino - Soda consumption has fallen to a 30-year low. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491725883307-Y4EA6GI3AFXFZC59YX4I/Fruit-punch-3-2.jpg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492153636447-RLAC8TJBT6VQAHEUTBSM/Fruit-punch-3-2.jpg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492653927745-UP1C8196G3KTPH9RMWNV/san-pellegrino.jpg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492654513996-SL97MTUE7HGMINIHWYDH/1146384_670342312994413_2028476101_o.jpg San Pellegrino https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492654545691-NG71MAT4K5C28QK5IM2I/0408_la-croix-sparkling-water_1200x800-1200x800+copy.jpg San Pellegrino http://www.caitlinblumer.com/macys daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491725782176-OBM2XVCC0VS6W15AJHR5/15924893579_3a4a0437cc_b-9.jpg Macy's http://www.caitlinblumer.com/lazy-jane daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491725955104-7OZHU3J8NHDFM1ZN11DF/Screen+Shot+2017-04-07+at+3.02.10+AM-10.jpg Lazy Jane http://www.caitlinblumer.com/ham-radio daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491726074608-RHHDVRCODENILMXWBQEM/Screen+Shot+2017-04-07+at+3.09.59+AM-11.jpg Ham Radio http://www.caitlinblumer.com/southwest daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492854960952-PIK2BR6M4QLGUTYGTZFX/Screen+Shot+2017-04-22+at+5.31.11+AM.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492852222213-FJXG10G3ZSYNXCO7MO0J/Screen+Shot+2017-04-22+at+5.04.29+AM.png Southwest - Airlines are in an arms race to copy spirit & provide the lowest cost. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492854236527-642MGS6FLEQME0WOEHWI/Screen+Shot+2017-04-22+at+5.17.39+AM.png Southwest - price does not build loyalty https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492854915183-5XVB0KZ7XEH1LYVV16WG/Screen+Shot+2017-04-22+at+5.30.53+AM.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492854981645-44RWDBMZTEURGRZ7E5CK/Screen+Shot+2017-04-22+at+5.30.18+AM.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492855007144-AD54XY162IQPQ6K60X68/Screen+Shot+2017-04-22+at+5.31.51+AM.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492855137207-208GFZND0N62UNIQR4T0/Screen+Shot+2017-04-22+at+5.29.14+AM.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492855100774-E89EP9P001TCL2798JH5/Screen+Shot+2017-04-22+at+5.29.52+AM.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493005701186-5J1MOL4K2Q25HM376YXF/image-asset.jpeg Southwest - INFREQUENT FLYER o Make up 71% of flyers o Take 1-4 personal trips per year o Research primarily with 3rd party booking sites o Currently less likely to sign up for loyalty programs o Price conscious https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493014656503-YYA74U697HY4FN67PNPO/image-asset.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493014585442-L5UDYX1NO5DRKILC99CJ/noun_669196_cc+copy+copy.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493024360183-O4FX121HPNVRJI1ZLV2D/image-asset.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493014623088-2B7FB6EHU6YSDR0Z0YOV/noun_111024_cc+copy+copy.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493020338284-FCY2NMFKMRE3YQI0H0LX/Screen+Shot+2017-04-24+at+3.47.59+AM.png Southwest - Improved Journey: Partner with a 3rd party travel site to streamline the booking process. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493020175567-EXMZGHIHWA55979R45AV/Screen+Shot+2017-04-24+at+3.47.57+AM.png Southwest - Current Consumer Journey: https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493022087661-BYJHLIZR8GLWWT3MUHX2/Screen+Shot+2017-04-24+at+3.47.59+AM.png Southwest - Remove these steps: Bring all research needs together in one spot. https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493023504541-G7MKQX97G67Q1GEW59SU/image-asset.png Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491726117900-87CRLJSU8MSIWVVOB2OJ/14188645_10154618322988949_4696076110988021222_o-4.jpg Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492850053744-CPC5N1WGSCKH9JOV0MRJ/143644-3.jpg Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492851410592-OS5ASSJ4XTWSCHBEU8KA/9-3.jpg Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493007320457-DBBK15P1KSMGADQAZT3F/14258079_10154666859248949_3348321411772087970_o-3.jpg Southwest https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1493007837751-LTXZOUQD2Q85WJ6LA9DS/14188645_10154618322988949_4696076110988021222_o-4.jpg Southwest http://www.caitlinblumer.com/fake-news daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492826308736-5VHDWUI9H51655NJX0MX/CulturalStandpointsHeader+%281%29-4.jpg Fake News https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492844454224-UG7DI9022CZBP9JJL9AR/major-advertisers-helped-keep-fake-news-thriving-2017-images-1000x583.png Fake News https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492842956547-BRCCTHVBP2C2ANQYOI6I/CulturalStandpointsHeader+%281%29-4.jpg Fake News http://www.caitlinblumer.com/contact daily 0.75 2023-09-07 http://www.caitlinblumer.com/overview daily 0.75 2023-09-07 https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491553500162-T2RAABXPAYK5VWATYQRB/Brillo Overview - Brillo BRILLO How can this scouring pad brand make a comeback?   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492156262336-OCDG3IKVWTWJ2H9N7G8U/14188645_10154618322988949_4696076110988021222_o-4.jpg Overview - Southwest LAZY JANE Turning fun memories of Shel Silverstein poems into artful depression.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1492845716880-8EWZ2A88CYB5NIR3LSFW/image-asset.jpeg Overview - Fake News FAKE NEWS In this podcast episode we explore the classroom impact of fake news.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491552437868-QJKAUFV9RGGXLMYDPRFP/image-asset.jpeg Overview - Uniqlo UNIQLO Amazon Effect has retailers wondering about the role of brick & mortar.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491552537962-436760T4AU2B5IZ4SM8I/image-asset.jpeg Overview - Google Maps GOOLE MAPS Road trips are about so much more than the destination.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491552372300-Y4FZNMFDC1Z77U7CVRH4/Parts.jpg Overview - Homegroove VINYLIZER Vinyl has exploded, but pressing can't keep up. We have a solution.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1534431440677-H7L7PECZ2EWJV4AEA8NK/intergalactic+cantaloupe+cover+foto+narrow.009.jpeg Overview - Melon wars FUNERAL PLANNING If you threw a finale party for yourself, would you want it to be dull?   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491552889038-7ZEQCEXSQR97MVSZ7ZAW/Screen+Shot+2017-04-06+at+4.31.48+AM.png Overview - Ham Radio HAM RADIO Beep into this documentary to learn about the subculture of hamming.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491552601213-MZSX4HLQ6S28SIONN17Q/image-asset.jpeg Overview - San Pellegrino SAN PELLEGRINO Come to the dark side where you can enjoy soda without judgement.   https://images.squarespace-cdn.com/content/v1/56afda8dbe7b964fc1da9f04/1491591647895-YNTLDDFW9UU2AO88L37B/IMG_0068.JPG Overview